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How can gender equality benefit your research, your project, your organisation, your business?

26 Nov. 2020, 12:00 - 12:45
Online, Zoom
Published: 2 November 2020

Welcome to an open webinar about Richer Business – a new digital tool for gender equal organizations and operations.

Since May 2020 when we launched the tool Richer Business in Swedish more than 250 people from the business community, academia and public authorities have joined our webinars to learn more about equal business and organisational models.

What is the meaning of Richer Business models and how are they connected to the building blocks of customer value, capital, competency, collaboration, communication and culture?

Making use of gender-aware business models means making the most of the diversity found amongst people, ideas and individual motivations, in the development of new products, services and value chains. When different perspectives converge, the result is a broader understanding of the needs for development found in companies and organisations.

It also helps us discover which solutions have a high potential for improving the quality of life and well-being of people. Furthermore, it provides us with the conditions necessary to develop solutions which are sustainable from financial, social and environmental perspectives. Thus, Richer Business models can contribute to fulfilment of the global sustainability goals set out in the UN Agenda 2030, whilst helping us deal with society’s challenges related to health, work, integration, digitalisation, environmental issues etc.

The tool can be used by companies and other types of organizations to create more inclusive cultures, products and services. A number of scenarios helps harness more people's skills, competences and driving forces.

The webinar is held 26 November 2020, 12:00–12:45 Sweden Time/Central European Time (CET).

Moderator: Malin Lindberg, Professor, Luleå University of Technology.
Guest speaker: Lena Abrahamsson, Dean and Professor, Luleå University of Technology.

Registration is open until Nov. 20. The Zoom invitation will be shared with the registered participants the day before the webinar at the latest.

Website: Richer Business