

Maria Theresa Eriksson
Doktorand
Luleå tekniska universitet
Luleå tekniska universitet
Industriell ekonomi
Institutionen för Ekonomi, Teknik, Konst och Samhälle
Publikationer
Artikel i tidskrift
Accommodation eWOM in the sharing economy (2020)
automated text comparisons from a large sample
Journal of Hospitality Marketing & Management
Artikel i tidskrift
Functional top management teams and marketing organization (2020)
exploring strategic decision-making
Journal of Strategic Marketing
Artikel i tidskrift
Think with me, or think for me? On the future role of artificial intelligence in marketing strategy formulation (2020)
The TQM Journal, Vol. 32, nr. 4, s. 795-814
Artikel i tidskrift
Better together (2019)
Harnessing motivations for energy utility crowdsourcing activities
Energy Research & Social Science, Vol. 48, s. 57-65
Artikel i tidskrift
The brand personality dimensions of business-to-business firms (2019)
a contentanalysis of employer reviews on social media
Journal of Business-to-Business Marketing, Vol. 26, nr. 2, s. 109-124