Maria Ek Styvén
Maria Ek Styvén

Maria Ek Styvén

Professor
Luleå University of Technology
Industrial Marketing
Business Administration and Industrial Engineering
Department of Business Administration, Technology and Social Sciences
Maria.Styven@ltu.se
+46 (0)920 491501
A246 Luleå

Publications

Article in journal

What’s love got to do with it? (2020)

Place brand love and viral videos
Strandberg. C, Styvén. M
Internet Research, Vol. 30, nr. 1, s. 23-43
Conference paper

A perfect match? (2019)

Effects of employer brand values on attitudes and job pursuit intention
Ek Styvén. M, Näppä. A
Part of: 14th Global Brand Conference 2019, Startups, Art and Creative Industries: Fresh Perspectives on Brands, 2019
Article in journal

Benefits and barriers for the use of digital channels among small tourism companies (2019)

Ek Styvén. M, Wallström. Å
Scandinavian Journal of Hospitality and Tourism, Vol. 19, nr. 1, s. 27-46