Competition for competence is increasing, and employer branding is about how companies should attract, recruit and retain the best employees. Companies want to be seen as attractive employers. In Maria Ek Styvén's research project, she, together with other researchers, has started from an employee perspective that deals with how current and potential employees view employers in the trade and hospitality industry, and also how they perceive the industry as an industry to work in.
Due to the pandemic, we let a maximum of 45 people into the hall. Stay home if you feel sick. Lunch and coffee are for sale.
Attractive employers attract competent employees – live streaming