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DigIn – Digital innovation of business models

Researchers in entrepreneurship and innovation working in the DigIn center at Luleå University of Technology strive to increase the degree of digitalisation, sustainability and competitiveness in Swedish industry. Based on digital technologies, the center aims to develop, test and disseminate methods for sustainable business models in Swedish industrial ecosystems.

Digitization has the potential to improve both sustainability and competitiveness in Swedish industry. Hence, the DigIn center aims to support digital business model innovations in Swedish industrial ecosystems. Leading companies aim to offer digital solutions based on new technology such as artificial intelligence (AI) and machine learning, but many companies lack the necessary business knowledge to transform technology into commercially attractive offers. It is no longer enough to be good at doing business or implementing new technology, but one must also be able to create relationships and collaborate with many other players. It is therefore a key challenge to exploit digital opportunities by successfully creating new sustainable business models for advanced services through ecosystems of collaborating actors.

DigIn involves companies from different industries

The DigIn research center has a total funding of SEK 48 million (including SEK 18 million from Vinnova). The project group includes researchers and 38 companies in the form of customers, suppliers, service partners and digital actors. The companies are found in various industries, such as mining, forestry, steel, pulp and paper, telecom and energy systems. All ecosystems include leading companies that together intend to exploit the business potential of digital technology. An example is Lindbäck's construction, which collaborates with digital players (Ericsson, Abelko, NODA) and suppliers (Luleå Energi) to create the smart and energy-efficient solutions of the future in an ecosystem in the construction industry. There are technical concepts, but the players currently lack commercially attractive and sustainable business models for commercializing technology jointly. The focus of the project is the development and testing of methods for sustainable business models, to increase the competence and ability of participating companies, and to apply methods for developing prototypes of business models for each ecosystem.

Developed new method

The DigIn center is an extension of two previous projects with a similar focus, where researchers have interacted with over 100 different companies and developed a method to take the company from point A to point Z in the change towards being able to use new digital technologies, get out on the global market and start valuable collaborations with other companies. DigIn aims to further develop the method and implement it in selected companies and their ecosystems. The researchers also collaborate with the Ministry of Trade and Industry to share insights from research on the digitalisation of Swedish industry.

Project Managers

Vinit Parida

Parida, Vinit - Professor and Head of Subject

Organisation: Entrepreneurship and Innovation, Business Administration and Industrial Engineering, Department of Social Sciences, Technology and Arts
Phone: +46 (0)920 492469
Room: A3211 - Luleå»
David Sjödin

Sjödin, David - Associate Professor

Organisation: Entrepreneurship and Innovation, Business Administration and Industrial Engineering, Department of Social Sciences, Technology and Arts
Phone: +46 (0)920 491819
Room: A3209 - Luleå»

Project Members

Johan Frishammar

Frishammar, Johan - Professor

Organisation: Entrepreneurship and Innovation, Business Administration and Industrial Engineering, Department of Social Sciences, Technology and Arts
Phone: +46 (0)920 491407
Room: A3213 - Luleå»
Anmar Kamalaldin

Kamalaldin, Anmar - PhD Student

Organisation: Entrepreneurship and Innovation, Business Administration and Industrial Engineering, Department of Social Sciences, Technology and Arts
Phone: +46 (0)920 492831
Room: A3212 - Luleå»
Milad Kolagar

Kolagar, Milad - PhD Student

Organisation: Entrepreneurship and Innovation, Business Administration and Industrial Engineering, Department of Social Sciences, Technology and Arts
Phone: +46 (0)920 492857
Room: A3218 - Luleå»
Julia Larsson

Larsson, Julia -

Organisation: Business Administration and Industrial Engineering, Department of Social Sciences, Technology and Arts
Phone: +46 (0)920 491443
Room: A3217a - Luleå»
Lina Linde

Linde, Lina - PhD Student

Organisation: Entrepreneurship and Innovation, Business Administration and Industrial Engineering, Department of Social Sciences, Technology and Arts
Phone: +46 (0)920 492119
Wiebke Reim

Reim, Wiebke - Associate Senior Lecturer

Organisation: Entrepreneurship and Innovation, Business Administration and Industrial Engineering, Department of Social Sciences, Technology and Arts
Phone: +46 (0)920 492079
Room: A3214 - Luleå»
Linus Thomson

Thomson, Linus - PhD Student

Organisation: Entrepreneurship and Innovation, Business Administration and Industrial Engineering, Department of Social Sciences, Technology and Arts
Phone: +46 (0)920 493318
Room: A3206a - Luleå»

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