Publikationer

Artikel i tidskrift

Accommodation eWOM in the sharing economy (2020)

automated text comparisons from a large sample
Pitt. C, Plangger. K, Eriksson. T
Journal of Hospitality Marketing & Management
Artikel i tidskrift

Artificial intelligence (AI) and value co-creation in B2B sales (2020)

Activities, actors and resources
Paschen. J, Paschen. U, Pala. E, Kietzmann. J
Australasian Marketing Journal
Artikel i tidskrift

Artificial intelligence (2020)

Building blocks and an innovation typology
Paschen. U, Pitt. C, Kietzmann. J
Business Horizons, Vol. 63, nr. 2, s. 147-155
Artikel i tidskrift

Entrepreneurial ecosystems and the public sector (2020)

A bibliographic analysis
Robertson. J, Pitt. L, Ferreira. C
Socio-Economic Planning Sciences
Artikel i tidskrift

Examining the boundaries of entrepreneurial marketing (2020)

a bibliographic analysis
Ferreira. C, Robertson. J
Journal of Research in Marketing and Entrepreneurship
Artikel i tidskrift

Experiential learning theory and hybrid entrepreneurship (2020)

factors influencing the transition to full-time entrepreneurship
Ferreira. C
International Journal of Entrepreneurial Behaviour & Research
Artikel i tidskrift

Fake news and brand management (2020)

a Delphi study of impact, vulnerability and mitigation
Flostrand. A, Pitt. L, Kietzmann. J
Journal of Product & Brand Management, Vol. 29, nr. 2, s. 246-254
Artikel i tidskrift

Functional top management teams and marketing organization (2020)

exploring strategic decision-making
Eriksson. T, Robertson. J, Näppä. A
Journal of Strategic Marketing
Artikel i tidskrift

Red & Yellow (2020)

the business of education
Robertson. J, Ferreira. C, Duncan. S, Nath. A
Emerald Emerging Markets Case Studies, Vol. 10, nr. 2
Artikel i tidskrift

The Delphi technique in forecasting (2020)

A 42-year bibliographic analysis (1975–2017)
Flostrand. A, Pitt. L, Bridson. S
Technological forecasting & social change, Vol. 150
Artikel i tidskrift

The truth (as I see it) (2020)

philosophical considerations influencing a typology of fake news
Ferreira. C, Robertson. J, Marnell. K
Journal of Product & Brand Management, Vol. 29, nr. 2, s. 150-158