Anna Näppä
PhD Student position, PhD Student position
Luleå University of Technology
Luleå University of Technology
Business Administration and Industrial Engineering
Department of Business Administration, Technology and Social Sciences
Publications
Conference paper
Choosing where to live or who to work for? (2018)
Exploring the connections between place and employer branding
Paper presented at : 13th Global Brand Conference, Newcastle Business School, Northumbria University, 2nd-4th May 2018
Conference paper
Should I Stay or Should I Go? (2018)
Connections between the Employer Brand and Employees’ Intentions to Stay and Recommend
Paper presented at : 6th Nordic Retail and Wholesale Conference
Conference paper
Technology Infusion into the Retail Employer Brand (2018)
Paper presented at : 4th International Colloquium on Corporate Branding, Identity, Image and Reputation, 3-4 september, Calabria, Italien
Conference paper
An image worth a thousand words (2017)
Dual perspectives of Swedish city brand images
Paper presented at : 26th Nordic Symposium of Tourism and Hospitality Research, Falun, October 4-6, 2017
