Carola Strandberg
Universitetsadjunkt
Luleå tekniska universitet
Luleå tekniska universitet
Industriell ekonomi
Institutionen för ekonomi, teknik, konst och samhälle
Publikationer
Artikel i tidskrift
An image worth a thousand words? Expressions of stakeholder identity perspectives in place image descriptions (2021)
Journal of Place Management and Development, Vol. 14, nr. 3, s. 315-330
Artikel i tidskrift
Places in good graces (2020)
The role of emotional connections to a place on word-of-mouth
Journal of Business Research, Vol. 119, s. 444-452
Artikel i tidskrift
This Is My Hometown! The Role of Place Attachment, Congruity, and Self-Expressiveness on Residents’ Intention to Share a Place Brand Message Online (2020)
Journal of Advertising, Vol. 49, nr. 5, s. 540-556
Artikel i tidskrift
What’s love got to do with it? (2020)
Place brand love and viral videos
Internet Research, Vol. 30, nr. 1, s. 23-43
Artikel i tidskrift
Overcoming African institutional voids (2019)
Market entry with networks
European Business Review, Vol. 31, nr. 3, s. 304-316