Jeandri Robertson
Senior Lecturer
Luleå University of Technology
Luleå University of Technology
Business Administration and Industrial Engineering
Department of Social Sciences, Technology and Arts
Publications
Article in journal
All for one and one for all: Encouraging ecosystem citizenship behaviour to strengthen employer branding (2022)
Scandinavian Journal of Management, Vol. 38, nr. 2
Article in journal
Business (un)usual: Critical skills for the next normal (2022)
Thunderbird International Business Review
Article in journal
Crafting a paying-it-forward mindset in business (2022)
Five principles for a competitive employer branding advantage
Business Horizons
Article in journal
Fortune favours the digitally mature: the impact of digital maturity on the organisational resilience of SME retailers during COVID-19 (2022)
International Journal of Retail & Distribution Management, Vol. 50, nr. 8/9, s. 1182-1204
Article in journal
How deep is your love? The brand love-loyalty matrix in consumer-brand relationships (2022)
Journal of Business Research, Vol. 149, s. 651-662