Jeandri Robertson
PhD Student
Luleå University of Technology
Luleå University of Technology
Business Administration and Industrial Engineering
Department of Business Administration, Technology and Social Sciences
Publications
Article in journal
Leveraging social capital in university-industry knowledge transfer strategies (2019)
a comparative positioning framework
Knowledge Management Research & Practice
Article in journal
The brand personality dimensions of business-to-business firms (2019)
a contentanalysis of employer reviews on social media
Journal of Business-to-Business Marketing, Vol. 26, nr. 2, s. 109-124
Article in journal
The truth (as I see it) (2019)
philosophical considerations influencing a typology of fake news
Journal of Product & Brand Management
Article in journal
Worlds apart (2019)
an investigation of South Africa’s established and emerging middle class consumers
Society and Business Review
Article in journal
The influence of product knowledge on the relative importance of extrinsic product attributes of wine (2018)
Journal of Wine Research, Vol. 29, nr. 3, s. 159-176
