Circular business models and innovation
Circular business models and innovation is one of Creaternity's thematic areas. This area is focused on finding strategies and solutions for circular business model innovation, as well as enhancing the competitive advantages of companies in the marketplace. Different dimensions of business model transformation and experimentation are explored for circularity and sustainability.
Circular business models represent a significant shift from the traditional linear model of “take-make-dispose.” Instead, they seek to maximize the value of resources and minimise waste. By implementing circular business models, companies can achieve increased efficiency, lower costs, and improved environmental sustainability. However, businesses must be aware of fundamental changes necessary to modify and adapt a business model architecture regarding how a firm creates, delivers, and captures value.
Our research delves into the various types of circular business models and how they can benefit both the company and society, serving as an effective mechanism for achieving ambitious goals of sustainability and innovation. Furthermore, we examine the challenges and risks that arise when implementing circular business models and provide practical strategies for overcoming these obstacles. Specifically, we examine the intersection of circular business models and digital technologies, highlighting how these technologies can be leveraged as powerful tools for driving increased circularity and innovation in business models. Therefore, our research explores the concept of circular business model innovation, which involves rethinking and redesigning existing business models to align with circular principles. A special area is also production innovation, focusing on the transition for manufacturing firms towards circular economy with digitalization and innovation to reach sustainability.
Our expertise in the area of circular business models and innovation applied in the industry can help businesses achieve increased profitability, competitiveness, and a reduced environmental footprint. Whether you are a small startup or a large corporation, our research on circular business models, circular business model innovation, and production innovation can provide valuable insights and guidance for transforming your business. With our expertise, you can develop innovative solutions that drive sustainable growth and success in today’s dynamic marketplace.
Relevant topics:
- Circular Economy
- Circular Business Model
- Business Model Innovation and scaling
- Twin Transformation
- Digitalisation and Digital Servitisation
- Industrial ecosystem and symbiosis
- Sustainable Product Service Systems
Contact us
- Vinit Parida, Professor and Head of Subject
- David Sjödin, Associate Professor
- Anna Öhrwall Rönnbäck, Professor and Head of Subject
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